Cuba has several names. Among them, the Island of Rum. Columbus brought to Cuba in this second trip from the Canaries, the sugar cane. He didn’t imaging that he would define History, economy and a new taste. The Cuban rum is distinguished in the world as one of the best, thanks to the fertile lands, rain, sun and the climate of this prodigious island.

With the cultivation of sugar cane, the black slaves substituted the aborigines and then they created first the guarapo, using rudimentary machines to produce it, then in the sugar mills, and later on in the modern industries. The guarapo became alcohol, and then liquor was born. It was famous because of its transparency and pleasant scent that, distillation after distillation, gave place to the most exquisite rum. It wasn’t until the XIX century that it became a drink of first quality and competence.

From that moment on different brands and distilleries emerged, such as Campión, Jiquí, Bocoy, Albuerne, Bacardí and Havana Club, among the most known. During almost all the XIX century, the Bacardí Rum was considered the best and the most prolific exporter, and thanks to the financial resources and publicity, it established an international score. In 1960, with the Cuban Revolution, the private companies were nationalized and the owners of Bacardí emigrate.

The Rum industry continued its development. It was reorganized and enlarged. The old Havana Club brand was used to export. It was founded in Cárdenas city in 1878, and La Guiraldilla, the symbol of the city of Havana was added, also known today as the graphic symbol of the rum that has traveled the world.

Other important rums have achieved great result in the international market such as Caney, Legendario, Matusalén, Varadero, Bucanero and Caribbean Club. They are all genuine messengers of a flavor that identifies Cuba, the Island of Rum.

Types of Rum

Ron Blanco (White Rum) (Light Dry)
3 years of aging
Soft, light and dry
It is ideal to mix it with juices and refreshing drinks.

Ron Oro (Gold Rum)
5 years of aging
Color amber. Dry. To drink in strike, on the rock or mixed in cocktails.

Ron Añejo (Old Rum) (Extra Aged)
7 years of aging
Dry, warm. To enjoy it in strike or on the rock.

Coctails
Cuba Libre
In a highball glass:
1 ½ ounce of rum (Light Dry), ice cubes, line soda and lemon drops. Mix all.

Cubanito
In a glass of 8 ounce:
An ice cube, ¼ ounce of lemon juice, salt, 1 spoonful of English sauce, 1 drop of spicy sauce, 1 ½ ounce of rum (Carta Blaca), 3 ounce of tomato juice.
Accompanied by a teaspoon.

Daiquirí
In the blender:
½ spoonful of sugar, juice of ½ lemon, drops of Maraschino, 1 ½ ounce of Light Rum, crushed ice. To mix and serve in a champagne glass.

Floridita Special
In the cocktail shaker: 10 drops of Red Curacao, 10 drops of Maraschino, 1 ½ ounce of orange juice, 1 ½ ounce of Old Gold Dry Rum, ice cubes. Shake it and serve in a cocktail glass.

Havana Club
In the cocktail shaker:
1 ounce of Havana Club Light Dry, 1 ounce of Dry Vermouth, ice cubes. Shake it and serve in a cocktail glass. Adorn with a cherry.

Isla de Pinos
In the cocktail shaker:
Ice cubes, 1 ½ ounce of Light Dry, 3 ounce grapefruit juice. Mix and serve in a cocktail glass.

Mojito
In a highball glass:
1 teaspoon of sugar, juice of a ½ lemon. Mix well with a little bit of soda. Add leaf of mint and crush the stem without damaging the leaf. Ice cubes, 1 ½ ounce of Light Dry.
Add soda water. Mix and adorn with mint leaves.